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January 15th, 2008 Roven Posted in AdSense, Google 4 Comments »
Website publishers who use Google’s AdSense advertising network received an email this week with some unpopular news: The kickback for referring other publishers to the AdSense platform is being drastically reduced.
Is this email an indication of Google maturing into a less-friendly, more profit-centric company? Or is something else going on?
January 8th, 2008 Roven Posted in Google, repeat visits, tips 2 Comments »
One of the many pitfalls that webmasters can fall into is the lure of so-called “free content”. There are dozens of sites which list thousands of articles that can be cut and pasted freely onto your own website to ‘fill it up’. While this might sound like a good idea, it’s not.
First of all, the so-called “free content” is usually nothing more than someone else’s commercial marketing message that they’re hoping you’ll put in your site because it ultimately helps their brand, sells their products or drives traffic to their sites. But that’s a small problem, compared to the really serious problem with free content…
